Is Instagram creating a new breed of social climbers?

A social Climber

A Social Climber is anyone that becomes friends with someone if they have something that they want. They become ‘friends’ with people in particular who ‘know people’ that can be of use/benefit to them. In turn, they become (or attempt to become) friends with that first person’s more ‘popular’ friends, then leaving the first person behind. They repeat this cycle to get to the ‘top’ as they see it.

This is something which has been playing on my mind a lot recently and I’ve been noticing the trend of this happening around me quite a lot. I know I can’t be the only one experiencing this so I wanted to write this blog post to put it out there that social media channels, particularly Instagram, is encouraging a new breed of social climbers. 

I love Instagram as it’s so visual and great for inspiration. I personally really enjoy using it for picking up on new emerging trends and seeing how other bloggers or Instagram models put together outfits, looking out for the latest bars or restaurants that are opening and also for home styling ideas. It’s great though for anyone, whatever their passion or interests might be. I wrote a blog post a year ago about my thoughts on Instagram HERE  which you also might like to take a look at.

Follow/Un-follow culture

Instagram has always had a problem with the follow/un-follow process. If you are not aware of this, what happens is that the account will start following people to get them to follow them back. Once they follow back, they then hit the un-follow button. Usually they never notice that this person un-followed them and they have essentially got away with it. The reason they do this to boost their follower account and there are even companies that you can actually pay to do this for you as a ‘bot’ which is craziness!

Fake Instagram friendships

When I first joined Instagram there were girls that would comment and engage on my posts all of the time. I was happy to be networking with some really lovely people, (or so I thought) and I genuinely loved supporting them back with their posts. However, a while ago, two of them stopped leaving comments as regularly and then stopped following me all of a sudden. It made me slightly paranoid, making me wonder what had changed. Did they no longer like my content? Had I done something to offend them? Had I missed any of their posts lately and it had annoyed them? 

It really bugged me for a while and then I realised – they didn’t need me anymore and I was someone they could drop now that they were climbing up the ‘Instagram ladder’ with more and more followers and they had used me along the way to get there. After thinking about it, the whole thing is really quite stupid and just confirmed to me that these girls were not my ‘friends’ at all – I hadn’t even met them in the real world! I had to give myself a talking to and not to be so silly to even worry about such a thing. That’s what happens sometimes with Social Media though – it can be a funny old place and no wonder why so many people struggle with it. On the plus side, I still have a lot of interaction with some girls that have been there from the beginning and they are really lovely. 

Moving forward

This has really opened my eyes though. I’m seeing Social Climbing happening everywhere, not just on Instagram and it’s definitely something to be aware of.  I’m not saying that you need to be suspicions of everyone that you meet, wondering what it is that they want from you, but I will be a lot more conscious that this sadly is a thing now.

I think that this will also really make me pay more attention to how I interact with other people. My Instagram account has grown since I started blogging last year and I still love interacting with a lot of the same people that I did back in the very beginning as well as new people I have come across along the way. I would never want anyone to think that I didn’t have time for them and that the number of followers you have makes you more ‘important’ than anyone else – it’s a nasty way to behave and people will always see through it in the end. As they say, Karma will always find it’s way to those who deserve it.

Have you had experiences with this before?

Leave a comment below if you have!

4 topics I wish I’d been taught properly at school

This is a subject which comes up a lot between myself and friends and I have been thinking about this recently so thought it would be a good one to share with you all.

I didn’t mind secondary school so much. I had a group of friends which I had fun with at the time (although I lost touch with all of them in the end), I was happy in a relationship with my boyfriend (who I am still very happy with to this day), and I never really struggled with the work academically, even though I didn’t always pay attention as much as I should have. All of that aside, I feel that there were a few things which could have really helped with the future if we had of been supported better on certain topics.

I don’t know about you, but I have never used algebra since school and unless you want a career in science or mathematics I really cannot see the point in ever learning this thing. If they had of taught us about the below issues instead this would have been a lot more beneficial to a lot of us.


I admit it, I am not the best person with money. I have always liked to spend it rather than save it, although that has improved over the last few years and I have realised how important it is to have a savings pot behind me for emergencies.  My parents have always tried to encourage me to be more sensible with my money which I am grateful for, but this would have been such a good topic to have been covered at school for a lot of people that didn’t have the same level of support and advice.

When you are young you don’t appreciate the value of things and when you start to earn money it all goes out the window on nights out, drinking and clothes. However, when you move out of the family home and have to pay your own bills, it can be a bit of a shock to the system and you realise you have to budget and plan how you spend your money.

A lot of people when they leave school go onto university, which is something I personally didn’t do, and I’m pleased about this as it meant that I avoided owing anyone a huge debt at the end of it. Debt is something that can quickly build up and when you are younger the temptation is always there to take on credit cards and store cards. This would have been such a good subject to have covered at school to get you thinking early on about managing your money the best way possible.


Mortgages and property

Similar to the money topic above, mortgages are a complex subject that take time to get your head around. I have a mortgage and they still confuse the hell out of me. Obviously there are not many people leaving school that are going to be able to afford a mortgage straight away. However, learning about the basic points of how they work and the process around buying a property would be really beneficial. Even learning about renting a property, the type of documents and deposits that would be involved and the expected bills that you would be looking to pay each month would give people the confidence to go out there when they are ready and make it feel a lot less daunting.


Career guidance

We supposedly had a career guidance module for us at school. They booked us all a one to one appointment with an advisor, but when I went along to my appointment the advisor didn’t turn up and it was never re-arranged. The whole thing felt like a waste of time and that no one really cared about what we wanted to do as a long term career. It was more just about them ticking a box to say they had covered this with us (or not at all in my case!)

I had no idea what I wanted to do when I left school. I decided that university was not for me but I really enjoyed art and design so I wanted something potentially creative. However, I didn’t know about what kind of jobs were out there, or how much I could have expected to earn as an adult. I was literally clueless about this and wish we had been supported so much more with what options were available.

My career path

I worked in a book shop while I was studying at school, which I loved but that wasn’t something I intended to do forever. So, I ended up leaving school and enrolling in a beauty therapy course in Brighton. I realised that wasn’t really for me after all and moved into office work. I decided to move to London when I was 20 and started working in the fashion industry which was a perfect choice for me. A couple of years later I enrolled into London college of Fashion and gained a diploma which was great and taught me a lot. This helped to move me forward in my career and I have since worked for some of the biggest luxury fashion brands in the world.

It goes to show that you don’t always have to go to University as on the job experience counts for a lot. If you are at a point where you are not sure what you want to do as a career, don’t worry as it will all work out eventually.


Drugs and mental health

Unfortunately I have witnessed quite a few people from my home town that have suffered with mental health issues to the point that they have been moved into permanent institutions, where they will likely to remain for the rest of their lives. It’s sad to see and quite scary.

Brighton is an amazing place but it has it’s dark side. There is a huge homeless issue in the City which is getting worse and drugs are treated as the norm from a young age. I cannot help but wonder if we had better a education on mental health and drug related issues that it would have really helped a lot of people before it was too late. I feel that we need to do more for the next generation to protect them and teach them that mental health is important as well as how they look after themselves and others around them that might need their help.

Education and support

If there was a greater support network for young people and they knew exactly who they could talk to if they are struggling or need some kind of professional help that would make such a difference. If their problems could be shared easily, these could potentially be resolved earlier on, rather than escalating and end up changing the whole path that their lives move into. Drug education classes also need to be taught in a different way. I feel the shock factor would be a better route to go down and have actual drug users or ex-users to share their experiences with them.

Mental health seems to be a huge issue that is growing in this country which is in need of addressing somehow in a better way.


Are there any topics that I have missed from this list that you feel should have been taught better at school? I would love to hear your thoughts!

Thanks for reading xx

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